ARRLWeb: PIO Handbook

PIO Handbook · Table of Contents · Introduction · Chapter 1 - Getting Started · Chapter 2 - Know Your Role · Chapter 3 - Telling Your Story · Chapter 4 - Building Media Relationships · Chapter 5 - The News Release · Chapter 6 - Interacting With the Media · Chapter 7 - Breaking News · Chapter 8 - Electronic Media · Chapter 9 - Talking Up Ham Radio · Chapter 10 - Writing for Magazines · Chapter 11 - Extending PR Into the Community · Chapter 12 - Putting it All Together · Resources · View Entire Manual (271,968 bytes, PDF file)

Talk Show Guest Directory. New directory, but with a proven track record. Free one line listings. Paid advertisements at reasonable rates.

Broadcast Interview Source, Suite 930, 2500 Wisconsin Ave. NW, Washington, DC 20007. Phone: (202) 333‑4904. Directory costs $25/copy.

Talk Show Mailing List. Contact Broadcast Interview Source (see above) for prices and availability.

Broadcasting Yearbook. Broadcasting Magazine, 1735 DeSales St. NW, Washington, DC 20036. Lists every radio, TV and cable outlet in the USA. $85

Directory Of Religious Broadcasting. National Religious Broadcasters, CN 1926, Morristown, NJ 07960. $39.95 ($24.95 to NRB members). Christian and religious broadcasters only; including many broadcast ministries.

Religious Broadcasting Magazine. Subscription $18/year (see above for address).

Broadcast Industry Directories